Keep It Clean -- Keep It Seen

Keep It Clean -- Keep It Seen
How many RAILS deep?

Colourway introduces the original fully customizable modular storage display cases for your functional art. Build and connect.

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About the product

Find out more about our RAILS unit! Get to know our product with Q&A. Also see what others say about our product.

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Check out our store

Interested in some? Check out our online shop and organize your sneakers! Keep it Clean • Keep it Seen!

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About Us

An insight to our company

  • What is Colourway USA?
    Colourway is a company built on design and functionality. Practical solutions for art inspired collections. We proudly present our first product line - RAILS.

    RAILS are the first fully CUSTOMIZABLE and MODULAR shelving display cases built for our functional art. With balanced visual aesthetics, easy accessibility, and protection for our sneaker rotations, RAILS offers a solution for keeping our wearable art out of the box.

    CUSTOMIZABLE. Taking a cue from the practical purpose and artistic ambition of sneakers, RAILS allows you to design and create your own one of a kind piece to highlight your collections with the included inkjet printable vinyl adhesive sheets. A practical storage and display solution with user created imagery.

    MODULAR. Designed to fit in any space and mesh with any lifestyle, RAILS offers the ability to stack and store vertically or build and connect horizontally. RAILS are wall mountable or can be built from the ground up. The addition of the optional JUNCTION BOX set provides a seamless extension between single RAILS placed horizontally adjacent in order to endlessly connect and combine. Infinite combinations to match your style.

  • Where are you guys from?
    We're based out of San Diego, California and Dallas, TX.
  • Where can I see the product in person?
    You can visit Kolor Bind Shoe Consignment in North Park San Diego. They have the biggest RAILS setup thus far.
  • How can I buy RAILS?
    Please check out our store or click shop at the top menu.

NightWing2303 x Colourway USA

Room Tour


| Keep It Clean • Keep It Seen |

More Videos

Watch our latest videos featuring our product RAILS

We've partnered up with new friends to see how creative they can get with their setups.

J-Star25 (

" was designed to help keep people in the know about the sneaker culture. Our intent is to lend a hand to the serious and casual sneaker enthusiast in their search for good information and authentic products. We also work to connecting the sneaker consumer to sneaker boutiques that’s offer 100% authentic sneakers. Our aim is to continue to strengthen consumer confidence within the sneaker market place as well as continue to generate leads for those sites that we connect to. SneakerShoeBox was created by JStar25 back in 2009 as a way to help answer the many questions he received via his YouTube channel. The site has since become an independent resource for the sneaker community catering to both the consumer as well as the sellers. Our plans are to continue growing the site to bring useful information to all levels of sneaker enthusiasts."

How many RAILS deep?

Sneaker Facts

Some stuff you may not know

We had a chance to read thru Complex's magazine 50 Sneaker Facts and some of the facts are surprising. You'll get a kick out of these.
Here are some of our favorites:
"Complex says: Reebok and Pharrell share a love akin to Eminem and Kim. After falling out and threatening to sue each other, the two reconciled and went back into business together. You scream, I scream, we all scream for Ice Creams!"
"Complex says: Jordans are released on Saturdays so that kids don't skip school to get 'em. Now they just have to skip school to line up."
"Complex says: Adidas’s Three Stripes logo is rumored to represent the three sons of Adidas founder Adi Dassler. Good thing adidas wasn't founded by Shawn Kemp."
Air Jordan sponsored players
playing in NBA
Nike Logo
logo fee for the swoosh
Nike SB
3 tries before becoming successful in SBs
Jerry Seinfield
mint-conditioned white sneakers